301 Redirect is a permanent redirect from one URL to another. 301 redirect is an essential tool that helps you send the website visitors and search engines to different end URL than the one they originally typed into the browser or clicked on the search engine results page.
A 301 redirect is important for maintaining a website's domain authority and search rankings in case the site's URL is changed for any reason. It sends visitors and search engines to a different URL than the one they originally requested, without having to actually type in a different URL.
Many hosting companies don’t offer you the service. Forgetting to implement 301 redirects can have devastating effects on search engine rankings and usability.
You don’t want your visitors to get errors like “page not found” whenever they click a link or do an online search.
If 301 redirect gives you a headache, let Exai show you how it can be done in the fastest and most efficient way.
Fortunately, Exai, as an SMB website builder that is fully managed and is made for non-techies has made the process easy and fast. You can do a redirect 301 on any page you require. You don’t need any coding skills.
You can Implement a 301 redirect from the old URL to a new one easily through selecting page settings and inputting the new URL.